I’m a social media marketing entrepreneur, speaker, and host of the Social Media Social Hour Podcast. I’m also the founder and CEO of Casual Fridays, a social media marketing and content marketing agency headquartered in San Diego, California, with offices in Atlanta, Miami and New Orleans. In addition to running Casual Fridays, I serve as the Executive Producer of Social Media Day San Diego, one of the top Social Media Day events worldwide.
I have over fourteen years of digital marketing, social media marketing and public relations experience that all began with Super Bowl XXXVII in 2003, included seven years at iHeart Media, and the past six years running Casual Fridays. I have worked with hundreds of brands’ on social media and content marketing initiatives, including top hotels and resorts for Marriott International, the San Diego Tourism Authority, Jersey Mike’s Subs, Penske Automotive and University of San Diego.
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Are you trying to keep up with the constantly evolving social media platforms? Get on the social media marketing fast track by joining me for the Social Media Social Hour. Each week I bring on a social media influencer or social media marketer from top brands to discuss actionable social media marketing tactics and strategies. The Social Media Social Hour is one of the top Social Media podcasts on iTunes and was voted a Top Social Media Podcast by AgoraPulse. The podcast has been on the air since August 2013.
Brands and businesses that need help with social media strategy, content creation or social media management use Casual Fridays, the agency I founded in early 2009. The Casual Fridays team and I have played huge roles in the launch and management of over hundreds of brands’ social media and content marketing initiatives, including top hotels for Marriott International, the San Diego Tourism Authority, Jersey Mike’s Subs, Penske Automotive and University of San Diego. I founded Casual Fridays after recognizing many traditional advertising agencies and interactive agencies weren’t giving the appropriate attention to social media marketing. Casual Fridays was one of the first social media marketing agencies in San Diego that specialized exclusively in social media marketing and content marketing. Casual Fridays is headquartered in San Diego, California, with offices in Atlanta, Miami and New Orleans.
Track the social media efforts of your competitors or other profiles with Scoreboard Social, a software tool created to solve the pain point of rolled up social media reporting across sites like Facebook, Twitter and Instagram. Scoreboard Social has businesses and agencies all over the world using our software. I co-founded the product to help agencies or consultants take reporting to the next level back in early 2013.
Social Media Day San Diego
Social Media Day is recognized worldwide on June 30th every year as a day to celebrate and highlight all things social media. Social Media Day San Diego has turned into one of the top events worldwide that features prominent social media thought leaders and top brands sharing valuable insight on social media marketing. Social Media Day San Diego has been blessed to have the likes of Mari Smith, Amy Porterfield, Pat Flynn, John Lee Dumas, Michael Stelzner, Amy Schmittauer, Sue B. Zimmerman, Natalie Jill, Lynette Young, Martin Shervington, Brian Fanzo, Ron Nash, Dennis Yu and many more present at #SMDAYSD. Brands that have presented at #SMDAYSD have included the San Diego Chargers, San Francisco Travel, Qualcomm, PetBox, Donut Bar, and many more. In 2012, June 30th was officially proclaimed Social Media Day in San Diego by then Mayor of San Diego, Jerry Sanders.